About Products: These are a few spreads of hundreds that I designed of school products in Anderson's Prom catalogs. I designed catalog layouts for a wide-range of product lines. Goal: To create eye-appealing design layouts which directly relates to financial success. Techinical Specs: Photo direction for products, advanced Photoshop and InDesign applications, style sheets, catalog pagination and marketing collaboration.
About product: Led photoshoots by hiring models and directing them within our Prom themes Goal: To sell Prom themes for school Proms throughout the country. Technical Specs: Photography collaboration, eye for detail, design management and color conversion.
About product: Lone Oak Market. 11x17 full color, folded newspaper insert & direct mail product for
St. Paul PIoneer Press. Goal: Retain current customer base and bring in new clients. I was able to showcase the attractive photography while still promoting the less-glamorous gas and car wash coupons. The design came through as high-class and client was pleased. Technical Specs: consistant typography, object & character styles, drop shadow effect, Illustrator vector art creation, cropping and photo manipulation.
St. Paul PIoneer Press. Goal: Retain current customer base and bring in new clients. I was able to showcase the attractive photography while still promoting the less-glamorous gas and car wash coupons. The design came through as high-class and client was pleased. Technical Specs: consistant typography, object & character styles, drop shadow effect, Illustrator vector art creation, cropping and photo manipulation.
About product: Little Deuce Coupe book. 92 page book published by MBI Publishing.
Goal: Feature the Little Deuce Coupe and its information to sell to hobby readers. This enthuiast color series book features wonderful photography and a pluthera of information about the subject. Combining relevant text with photos and fact boxes, I made this an attractive book to any car person.
Goal: Feature the Little Deuce Coupe and its information to sell to hobby readers. This enthuiast color series book features wonderful photography and a pluthera of information about the subject. Combining relevant text with photos and fact boxes, I made this an attractive book to any car person.
Technical Specs: Consistant typography with baseline text, object, paragraph & character styles, master sheets & templates, photo manipulation and page-spread treatment of photos with and without bleed.
About Products: Advertising for various automotive dealerships published daily in the St. Paul Pioneer Press & Spaces Magazine. Goal: To sell vehicles to high-income readers. Techinical Specs: Style Sheets, Co-op approval, branding consistancy, open space, combining photography with line art.
About Products: Real Estate advertising for realtors in Minnesota and Western Wisconsin published monthly in the Homeseller Magazine. Goal: Draw traffic to realtors website and sell homes.
Techinical Specs: Branding, themed advertising, style sheets, Photoshop actions, typography.
About Product: Conceptual design of personal beer label from rough draft printer ready using multiple versions.
Goal: To create fun labels for personal use. Techinical Specs: Photoshop filters, typography, Illustrator effects.
About Products: Variety of full color Direct Mail, Print & Deliver and Insert Advertising for Pioneer Press.
Goal: Increase sales and traffic. Techinical Specs: Text and object style sheets, photo manipulation, bleed pages,
master sheets, clipping paths, masks, knock-out and over-printing, typography techiniques.
Goal: Increase sales and traffic. Techinical Specs: Text and object style sheets, photo manipulation, bleed pages,
master sheets, clipping paths, masks, knock-out and over-printing, typography techiniques.
Thank You
