An identity system for a modern, vintage boutique. For this assignment, I was given the task of developing a small business and creating both the identity system and website for the business.
Infini's Home Page. The page is minimal, a trend that seems to represent high-class clothing lines. The middle background strip features a light lace pattern that, along with black and white photos, give the site a small vintage touch.
Grand opening postcards
Grand opening postcards
Identity package...includes letterhead, envelope, and business cards
Clothing tags
left - front view of tags
middle- top flap lifts up to reveal a sizing chart
right- back of the tags
A small banner that hangs in the dressing room and behind counters. Many women in the dressing room get frustrated because things don't fit right. This is the best opportunity to reach out to customers about a customization service the store offers.
Shopping bag
Small card featuring tips on taking care of fine clothing. It is given to the customer with every purchase.
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Infini: A Chic Vintage Boutique (branding & web design)
Infini: A Chic Vintage Boutique (branding & web design)
Infini is a store that specializes in vintage-inspired clothing, particularly clothing from the 1930-1950 era. The owners have created their own Read More