The task this time is groupwork in teams of 2 to 3 people. My group consists of:
1. Fadillah
2. Aiman Sahl
3. Alim
1. Fadillah
2. Aiman Sahl
3. Alim
Task
We are required to select a product/service(preferably originated locally) to be promoted. 4 main features are needed to be selected from the product/service to be expressed in the form of icons. It needs to be in a website banner based format where from right to left is the main logo with its tagline underneath followed by the 4 icons with its corresponding labeling
For research, we started by listing possible services to be promoted which are:
1. Dart
2. Brunei LNG
3. Progresif
4. Imagine
5. DST
1. Dart
2. Brunei LNG
3. Progresif
4. Imagine
5. DST
At most, we could use them as inspiration since they already had their own expressive icons.
We then moved to the food service industry and listed possible establishments (Mainly Burger focused) to be promoted which are:
1. Gerai De'Ceriaa
2. Burgergar
3. The Fork
4. Top Folk
5. Mince Sear Shack
1. Gerai De'Ceriaa
2. Burgergar
3. The Fork
4. Top Folk
5. Mince Sear Shack
(All above are available on Instagram)
After further research and discussion we decided to choose Top Folk to be promoted based on the services they provide which are their:
1. Burgers
2. Drinks
3. Food Delivery
4. Food Catering
1. Burgers
2. Drinks
3. Food Delivery
4. Food Catering
Their tagline is
"GREAT FROM START TO FINISH."
indicating an exceptional dining experience from the start to finish.
We took some screenshots of their products and services used as inspiration and ended with this website banner down below.
Logo/Icon Closeups
TLDR - Groupwork promoting a service/product in website banner format expressed in terms of icons.
Thank you for reading and see you next post.
BEHIND THE SCENES - DESIGN PROCESS