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This is a 5 piece campaign (3 print, 1 outdoor, 1 TV spot) for Grand Valley State University Men's Rugby Club. This was a class assignment and w… Read More
This is a 5 piece campaign (3 print, 1 outdoor, 1 TV spot) for Grand Valley State University Men's Rugby Club. This was a class assignment and was never published or aired. Read Less
Published:
This Is Who We Are
Laker Rugby Campaign
Rugby has a reputation of being a bunch of drunks and hooligans. The purpose of this campaign is to bring some honor to this sport and show that to the players, it’s more than just a sport, but something that is deep within them.