探鏡 / 形象刊物設計

探鏡,探索高山秘境。「鏡」字代表高山湖泊,如鏡子般神秘透澈,透過穿梭在虛實之鏡,反思對周遭文化生態的關注。
配合聯合國永續發展目標 SDGs,以台灣的嘉明湖、七彩湖及雙鬼湖等,三大具有代表性的高山湖泊為主題,進行相關資料的調查、分析、創作,為台灣三大高山湖泊規劃嶄新的視覺形象及書籍設計。運用雷射銀及隱形油墨傳達湖泊的多樣,插畫造型以三座高山湖泊的主題及顏色來設計,讓大眾更能知道台灣高山湖泊之美。
Taiwan Alpine Lake – Discover and Imagine tries to bring people awareness of concerning the surrounding culture and ecology.

According to the SDGs goal 15 of the UN, we investigate, collect, and analyze the three most representative lakes in Taiwan: Jiaming Lake, Qicai Lake, and Shuang-guei Lake. It is extremely difficult to witness their mysterious veil with our own eyes because they are located at the summits of the mountains. Their unique topography and landforms nourish the animals and plants. In addition, there are beautiful and appealing legends hidden below the tranquil surfaces of the lakes.

The topics of Jiaming Lake, Qicai Lake, and Shuang-guei Lake are aliens, fairies, and sacred deities, sequentially. To create a new visual image and book design, we use not only mirror effect and invisible ink to represent the mystery and transparency of the lakes but also to recreate the creatures around them by designing illustrations in different themes. Other than that, we do inner page arrangements based on the altitude line to interact with viewers. Let everyone can know the beauty and diversity of Taiwan's alpine lakes.
此作品榮獲2022 Red Dot Award: Brands & Communication DesigniF DESIGN AWARD 2023 DNA Paris Design Awards 、17BICM 墨西哥國際海報雙年展、Golden Bee 莫斯科全球平面設計雙年展等大獎肯定、入圍2022金點新秀設計獎-傳達設計類、明志科大-視覺傳達設計系111級校內展第一名。
 依據各座湖的人文傳說及想像,賦予書刊封面主題性的圖樣。
 內頁使用海拔線的元素貫穿,讓讀者跟著圖文一起「爬」上高山湖泊。
 插畫設計以三座湖各自的主題繪製:嘉明湖-神秘外星、藍色系 / 七彩湖-夢幻仙子、粉色系 / 雙鬼湖-崇高神靈、綠色系。
 接著以報導式拼貼呈現特色原住民故事。最後訪談去過這些湖的山友分享登山軼事,呼應穿梭在虛實之鏡。
 互動海報使用雙色隱形油墨,透過UV燈照射便能看見結合生態及人文傳說的插畫,希望觀者能探索後去發掘其中的故事。
 反面運用紙張的透光性,使用一般手電筒照射就會浮現資訊,正反兩面都可以探鏡。
我們以視覺的美及充滿想像的插畫,希望喚起觀者對高山湖泊的重視,
同時也注意它們正遭受破壞,共同維護讓這些美能永恆的被留下。
instagram:alpine._.lake
thank you.

探鏡 / 形象刊物設計
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