YAKULT Project - GeneX Motion

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YAKULT

Project: YAKULT

Video Type: 2D Animation Video

Purpose: Introducing, Advertising

About Yakult: Yakult is the world's first fermented milk drink. This is a product containing the probiotic bacteria Lactobacillus casei Shirota, which was successfully isolated in 1930 by Japanese professor Minoru Shirota.

HOW DID WE MAKE IT?

BRAINSTORM: Discuss the project with the client and ask questions that will uncover the needs that the video will have to address. At this stage, the most important thing is to help the client clarify their desired outcome.

SCRIPT: Create a visual script based on the script provided by the client.

STORYBOARD AND ILLUSTRATION: A storyboard is the best way to visualize your ideas and story. So, based on the script, we started to draw the storyboard and illustrate. The most important thing in this stage is to show where everything goes and how it will look.

ANIMATION

VIDEO: We use a combination of different animation tools to bring ideas to life. The software we use most to edit this video is Adobe After Effects. We completed the draft and received feedback from our partners, then continued to edit to get the results below. Enjoy!