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In spring 2021, I was contacted by Caron to design and create several loops for the launch of their new Collection Merveilleuse.
Mixing the iconic House's perfumes, and new ones, this collection is encapsulated in an unique set of bottles which can be stacked.
The very design of the bottles led to these playful videos.
The idea was to show the playfulness of the bottles and the wide selection offered by the Collection Merveilleuse.
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Loops
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Director's Cut
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Stills
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Process & RnD
During the production phase, we went through various designs and ended up animating the bottles on differents sets filled with the perfume's ingredients.
Indeed, Caron wanted to give the ingredients a central place in their overall visual communication. So naturally, the video's styleframes evolved to match their will.
Of course, because it was meant to be displayed on social medias, I had to design the shots to work with all the different ratios.
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Credits
Client : Caron
Year : 2021
Agence : Bonjour Paris
Directed by Fanny Rollot
Designed and animated by Fanny Rollot
Music from Uppbeat - https://uppbeat.io/t/oliver-massa/weekend-chores - License code: FS74JH1CSZBUBQKC
Year : 2021
Agence : Bonjour Paris
Directed by Fanny Rollot
Designed and animated by Fanny Rollot
Music from Uppbeat - https://uppbeat.io/t/oliver-massa/weekend-chores - License code: FS74JH1CSZBUBQKC
