Task:
It is necessary to develop a logo for a brand in the nail industry (manicure and pedicure studio,as well as nail products).
The name UPi_nails stands for "Yulia Paramonova and nails".
The logo will be placed in advertising (outdoor and not only), marketplaces, printing.
The UPi_nails product is created so that consumers can see premium quality, style and an affordable price in one bottle.
The main clients are manicure/pedicure masters, studios, beauty salons and studio clients
UPi_nails.
It is necessary to develop a logo for a brand in the nail industry (manicure and pedicure studio,as well as nail products).
The name UPi_nails stands for "Yulia Paramonova and nails".
The logo will be placed in advertising (outdoor and not only), marketplaces, printing.
The UPi_nails product is created so that consumers can see premium quality, style and an affordable price in one bottle.
The main clients are manicure/pedicure masters, studios, beauty salons and studio clients
UPi_nails.
Decision:
A font logo with a monogram was developed, which is a combination of three letters.
U and P symbolize the first letters of the name of the salon, as well as the first letters of the name and surname of the creator of the brand.
U and P have oval shapes, which resembles the shape of nails.
The letter I is combined with the image of a brush and a drop of varnish and stylized.
A font logo with a monogram was developed, which is a combination of three letters.
U and P symbolize the first letters of the name of the salon, as well as the first letters of the name and surname of the creator of the brand.
U and P have oval shapes, which resembles the shape of nails.
The letter I is combined with the image of a brush and a drop of varnish and stylized.
The logo is harmoniously constructed observing proportions and distances.
The proposed concept conveys the essence of the brand - high-quality, affordable, unique.
This effect is achieved thanks to the restrained color gamut and clear graphic forms. Such clarity of lines and harmonious restraint makes it possible to make the logo universal for use on any media.
This effect is achieved thanks to the restrained color gamut and clear graphic forms. Such clarity of lines and harmonious restraint makes it possible to make the logo universal for use on any media.
