SIUE Expect More is an undergraduate recruitment brochure primarily used at college fairs catering to high school students. This publication gives potential students a glance into the university. Photos and infographics are used to call attention to university highlights.
This publication won an award as part of a undergraduate recruitment package in the 29th Annual Educational Advertising Awards competition. The Educational Advertising Awards is the largest educational advertising awards competition in the country.
The FSC certified matte paper I chose for this publication uses the highest percentages possible of recycled and sustainably harvested fibers and was processed without the use of toxic chemicals. Sustainability initiatives are important to me and the university, so I incorporated calculated resource savings inforgraphics on the back of all publications in this recruitment package.
