The Sassy Crayon
Scope: Logo Redesign | Brand Refresh | Web Rebranding | Graphic Design | Brand Material Design | Visual Direction
Industry: Arts / Creative
Location: Dubai, United Arab Emirates
With a lighthearted attitude towards her work, The Sassy Crayon creates art with a sense of playful wonderment. The colour palettes in her work draw inspiration from the stunning sunsets, and the beautiful beaches of her travels.
She paints in an abstract realist style, always paying homage to her pop art enthusiasm, producing vibrant, modern pieces bursting with colour and movement. As an artist, she has become frustrated with gender inequalities in the art world, so now uses her growing platform to raise awareness and counteract discrimination in the industry. Through coaching and social media, she is creating a supportive community for female artists, to help them improve their skills and build their careers.
The Sassy Crayon wants to bring fun to the art world, to bring colour and joy to every person her work touches and to change the way female artists are seen.
Mockups by freepik.com
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