Karen Sandrea's profile

Hallway Video Project

About the Project​​​​​​​
Video displayed on two screens located at a hallway that tells the story of the company's vision and trajectory as an established software company. I was given a script and tasked to create the look and feel, visual storyboards/mockups, motion graphic animation, and video editing for a total of 9 scenes.

The visual elements are a combination of vector shapes (diagonals - which are an important component of the corporate branding, circles, lines), stock imagery of personas, stock videos of personas/environments, character illustrations and imagery provided by the company. 

The goal was to create a visually engaging video that draws the attention despite being in the background, bold and large typography as well as impactful imagery were key to accomplish this.
The process
Final Video
Hallway Video Project
Published:

Hallway Video Project

Published: