Fahid Ibrahim's profile

Carrefour Campaign


Carrefour Campaign - DON'T LET THE BILL
The campaign’s concept is that a shopping bill shouldn’t scare, confuse, or agitate customers. The execution uses receipt bills formed into different shapes to represent each of these feelings. Body copy reassures the viewer that the hypermarket offers low prices so that one doesn’t have to worry about expenses.





Carrefour Campaign
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Carrefour Campaign

Carrefour Campaign - The campaign’s concept is that a shopping bill shouldn’t scare, confuse, or agitate customers. The execution uses receipt bi Read More

Published: