Science, Technology, Engineering, and Mathematics – STEM is a term used to address an education policy or curriculum choices in schools. Research shows that 80% percent of jobs in the next decade will require STEM skills. Hence, it's important to have a strong backing of STEM to pursue a career.
CHALLENGE:
Most young, educated girls in India have high aspirations to get into STEM careers like medicine, engineering etc. However, converting their aspirations into actual career pathways poses a challenge due to societal stereotypes and family pressure.
Campaign 1
Campaign 2
