Rocket Fuel is a branding identity based on the idea of design futures. What could a retro burger joint look like in the future? I had the opportunity to collaborate with two other designers and this was the question we explored and answered in our own way. What you're looking at is my response to the brief we created.
In our early stages of ideation and design we shared with each other some of our design assets we created. The symbol was designed by Ecenur Sabak and the rocket illustration was illustrated by Kryza Talavera.
Art direction and design: Marlene Morales
Logo symbol: Ecenur Sabak
Rocket illustration: Kryza talavera