Lacere AgĂȘncia's profileCamila Lacere's profileGabriel Fernandes's profile+1

Terra Nossa

Multiple Owners
‱
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
 
Project: Visual Identity                                                                   Client: Rede Terra Nossa                                                                Minas Gerais, 2022
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O melhor do hortifruti
para vocĂȘ!

[PT-BR]
Terra Nossa é uma rede de hortifruti que estå nascendo em Minas Gerais, esse novo empreendimento surge a partir da necessidade da população de ter acesso a um hortifruti de qualidade e próximo de casa.
A Rede Terra Nossa tem como missĂŁo proporcionar uma experiĂȘncia Ășnica quando se trata de atendimento e qualidade em produtos vegetais, orgĂąnicos, caipiras e caseiros.​​​​​​​





farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand



SĂ­mbolo
Para o sĂ­mbolo idealizamos algo simples, objetivo e de fĂĄcil entendimento devido ao amplo pĂșblico, sem que perdesse sua essĂȘncia. Estudando o briefing extraimos a informação de satisfação do cliente, e para representação do principal produto que sĂŁo os vegetatis utilizamos a folha, sorriso sendo felicidade e acolhimento, trazendo a ideia do cliente se sentir acolhido pela Rede Terra Nossa.



farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand


Solução
A solução para projeto partiu da ideia de ser um hortifruti inovador que transmite alta qualidade no seu atendimento personalizado e humanizado. Transmitir toda a essĂȘncia da marca no visual foi o nosso desafio e para a atingi-lĂł utilizamos elementos grĂĄficos para representar de onde vem os produtos que sĂŁo vendidos e o cuidado e carinho da marca com seu pĂșblico. Toda comunição visual reforça o dna da marca e tom de voz que Ă© uma marca acolhedora que prioriza seus clientes.


farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
farmers market fruits Logo Design vegetables visual identity healthy brand identity Brand Design identity brand
Terra Nossa
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