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    About

    Triopack by Kana
    Published:
 
Product
Kana paintbrushes for walls painting (25-50-70mm) 
Package offer for 9,99€
 
Marketing goal
Get people to buy the package rather than individual brushes
 
Communication goal
Get the best finish on your walls for a great price
 
Target group
Men and women, 25 to 65 years old
 
Psychological axis
Easiness and have all the needed brush sizes
 
Promise
Thanks to Kana's Triopack, I have the needed tools for a perfect finish at a good price.
 
Briefing
- logo for the Triopack
- magazine ad
- 30" tv spot, presented as a storyboard
- packaging (has to be hanged)