Mtv Big Tips Texas Print Ad

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MTV call us again, this time to work on the graphic campaign of their show Big Tips Texas. The idea was to represent its most popular participant, Morgan, like a pin up girl sitting on top of a Motel sign that he is pulling hair. Next, the whole process, from the first sketch to the final poster!

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MTV nos volvió a convocar, esta vez para realizar la campaña grafica de su show Big Tips Texas. La idea fue representar a su participante mas popular, Morgan, como una pin up girl sentada arriba de un cartel rutero que le esta tirando del pelo. A continuación, todo el proceso, desde el primer boceto hasta el cartel final!

Directed by:
Plenty

Art Director:
Pablo Alfieri

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Character Design:
Claudio Iriarte

Character Modeling:
Daniel Bel

Sign 3D Modeling:
Pablo Alfieri

Texturing:
Pablo Alfieri, Agostina Carrera, Elda Broglio & Carolina Carballo

3D Lighting, Shading and Rendering:
Agostina Carrera

Production:
Inés Palmas

Year:
2013

Client:
MTV Networks Latin America

Director / Original Concept / AD:
Ignacio Gil

Co-director / Original Concept / asst:
Maximiliano Borrego

Creative coordinator:
Delfina Chiesa

Production management:
Paola Carabelli