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Kingsford: Fire Up the Flavor
There’s no season like grilling season! We created a 🔥 campaign for Kingsford to help people upgrade their grilling skills with advice from some of the best tastemakers in the business and the help of Kingsford's Signature Flavors—a new product line that includes charcoal briquets, flavor boosters, and hardwood blend pellets. They’re made with 100 percent real spices in a variety of flavors that can take your grilling to the next level. While shooting on location we could see, smell, and taste the flavor. This amazing collaboration with the client and talent made for a total sensory experience.

Kingsford: Fire Up the Flavor
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Ted Mauseth