Comarch Cloud Factoring explainer video

3D Motion
ABOUT

Comarch Cloud Factoring is a platform for debtors and creditors using microservices, and it is available in the cloud. The system allows users to adjust the solution to customer needs easily. Thanks to supporting end-to-end processes, the cost and workload of a factoring company are kept to a minimum.

We created an explainer video that shows software features in an engaging way. 

TECHNICAL ASPECTS

Comarch's new software is explained in a futuristic explainer video. The video style combines
3-dimensional objects with stylized flat illustrations to create the impression of depth. 
With the usage of cutout animations and 3d rendered sequences, we were able to create expressive movements of the camera and fluent transitions between scenes. The frame-by-frame animations were used to present characters' hands manipulating and interacting with objects in the scenes. 
The final compositing required a seamless combination of all the animation techniques. It was especially challenging in the parts where the hand-drawn elements like characters' hands are interacting with 3d elements or vector illustrations. That's why proper planning in the preproduction phase helped us to predict all the technique intersections and combine the various styles properly.
Art Direction: Paweł Starz
Scenerio: Maciej Karolczak
Storyboard: Agnieszka Czachór
Key Illustration: Julia Hanke
Ilustrations: Ludmiła Kaczmarek-Jagodzińska, Julia Hanke
Stillomatic: Radosław Kleber
Animation: Bartosz Trojanowski, Igor Woźnicki
Sound design: Robert Ostiak
English subtitles: Michał Kowalczyk
Proofreading: Michał Fluder
PM: Kasia Kucaj
RM: Gosia Kucharska
Comarch Cloud Factoring explainer video
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