Hind Al- Saad is a Media Specialist. She has a strong belief in the media's power, so she wants to have an impact on society.
The challenge in this project was the contradiction between what she thinks she likes and how she approaches her goals. At the same time, she has a wide range of topics and interests, Which leads us to have lots of talks and mind mapping!
The design solution must be flexible, authentic, and have a clear aesthetic that represents hind's personality, so we end up with Artistic Arabic visuals with different styles that came up so well together.
Then here we go!
So many trails to end up here!
Logo Variation to suites different platforms.
A Bold, geometric typeface, is a slight hint of the contradiction of her personality in the visual identity.
Two styles of the icons set, using brush stroke to give it a more humanized look and feel.
Different styles in the application of the identity
Sample of Instagram posts design.
