Print campaign // Motorola Droid Rarz Maxx

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  • Client: Motorola
    Product: Droid Rarz Maxx phone
    Media: Print campaign (3 x executions)
    Target audience: People who use a smartphone
    Single-minded proposition: The phone with the longest battery life
  • Long battery is not just about "talk time", the ampaign focuses on thephone's vibration feature instead.