The Packaging Design Agency LINEA was asked by BARDINET Group to create a new version of SPICED GOLDEN OLD NICK Rum. Coming from the U.S., the "Spiced" category is constantly evolving in France. While respecting the OLD NICK brand identity, the label has been re-worked in a vintage spirit. Reminding the old enamel advertising signs, this spirit Drink flavoured with honey and vanilla takes up an original and strongly differentiated graphic territory.
