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    Packaging for a fictional French soap company, Fleur de Vie. My original inspiration was vintage hot air balloons, a French invention. This led m… Read More
    Packaging for a fictional French soap company, Fleur de Vie. My original inspiration was vintage hot air balloons, a French invention. This led me to the visual connection between hot air balloons and soap bubbles, and to the nostalgic typography. Art direction: Paul Sheriff Read Less
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Packaging for a fictional French soap company, Fleur de Vie. My original inspiration was vintage hot air balloons, a French invention. This led me to the visual connection between hot air balloons and soap bubbles, and to the nostalgic typography.
Art direction: Paul Sheriff