Vinito is a Brand based in Spain and Germany. It focused on the selling of German white and rosé wines in Spain. The wines were hand-picked by the founders and sorted into categories from great to excellent wines. 

The important aspect of fun and still remain a serious brand was important, as the focus was on the actual quality and taste of the wines. Not only was the marketing based on the brochure and the wine farmers that worked very closely to the Vinito brand, but also on the taste of each wine. This evolved into the idea of wine sheets to evaluate the wine and be able to use the sheets as a selling touch. With simple gestures like these the brand could establish a qualitative and new way of presenting itself and making the most of a up and coming wine brand.