Erin Holmberg's profile

Powered By Owens Campaign

This campaign won a National Council for Marketing and Public Relations Gold Medallion Award in 2019.

The Powered By Owens campaign ran from 2019-2022 across integrated media channels including regional television ads, over the top (streaming video services ads), digital ad campaigns, newspaper and magazine print ads, billboards, campaign landing pages, and more. 

I wrote the tagline, Northwest Ohio is Powered By Owens, and made significant contributions to the copywriting and scripts for all parts of the campaign. In addition, I art directed the television ads in collaboration with an advertising firm, and designed all campaign assets and collateral.

More than any other institution, Owens Community College provides a skilled and talented workforce that powers Northwest Ohio. Everywhere you go -- from schools, hospitals, restaurants, stadiums, manufacturing, engineering firms, PR teams, theaters, art galleries, golf courses, first responders, to boardrooms -- there are Owens alumni making a positive contribution to the region.
PRINT ADS
DIGITAL ADS
TELEVISION AND STREAMING ADS
CAMPAIGN LANDING PAGE
BILLBOARDS
Powered By Owens Campaign
Published:

Powered By Owens Campaign

Published: