Shared moments
integrated 360 campaign
idea
Furniture is just inanimate objects. Until they enter our home and acquire emotional value for us. From that moment on, they accompany us in everything we experience together - both good and not so much, but always priceless, because it is with our loved ones.
direction
We decided to present the spring promotional offers of the brand by briefly telling а real life situations, although not all of them so pleasant, which the furniture in our home witnessed. Some of the dearest moments of the personal life of a family were the "prove" that this furniture is necessary and valuable precisely because of what we create with it - our shared and priceless moments together.
backstage photos
client: furniture videnov
creative director: lora radkova
copywriter: emiliq ivanova
graphic designer: cvetelina andonova
creative director: lora radkova
copywriter: emiliq ivanova
graphic designer: cvetelina andonova
3D designer: vladislav vasilev
photography: lora radkova
production studio: handplayed
director: martin iliev
dop: krum rodrigez
director: martin iliev
dop: krum rodrigez
