corporate branding · visual identity · stationery design · packaging · uniform · cars & trucks wrapping full signage · collateral
Mega São José is a traditional socks and intimate apparel mega store that in 2018, in celebration of its 40 years of foundation have decided to do a rebranding to reflect the new marketing strategies in addition to the market experience.
The new rebranding came with a strong symbol, sections with brighter colours, and specific marketing strategies to gain more space between digital shoppers and to show to the traditional shoppers that they are renovated but with the same values and still on this niche leadership.