Full art direction from zero
La Era is a brand new fine food restaurant in Madrid. Currently on the top lists of best places beacause of the costumers.
I was in charge of the whole art direction and all of the artworks: the creation of the logo, the identy, the website and the whole brand.
The image we tried to show was a close and spanish traditional style of cooking married with the elegance of the best restaurant.
Was a very funny job creating the brand from zero and see how it gets alive with the reaction of the people.