SUMA Festival is an initiative created by the Town Hall of Santa Úrsula, Tenerife, a musical and artistic festival aimed at those who want to learn about different musical styles, approach traditional music, play an instrument and get to know the town of Santa Úrsula from another perspective. 

    For this reason, we developed a cheerful, friendly, fun and playful image, which would reflect the artistic and open to participation nature of the event. 

    We created the festival poster and an animated advertising spot that reflected the spirit of the event, as well as its adaptation to different media and formats.

Poster.

Animation.

Activities program.

Social Media resources.

Street advertising.