Michael Kelly's profile

Social Media Marketing

Social Media cover photo for Keuka College's leadership summit
Snapchat filter made for the opening weekend of Fancy Nancy: The Musical. The first show in Theatre of Youth Company's 45th season.
"Mannequin Challenge" video created with iPhone 7 and iMovie. Starring the cast of Junie B. Jones in Jingle Bells, Batman Smells.
Secured the Google Ad Grant, a $10,000 a month grant specifically for non-profits to advertise their organization. I also created my own Google Ad using Adwords.
In order to get more particpants for our Penguin Run 5K fundraising event, each week I would post an update on our Facebook page with the top donors and top teams as well as how many people are registered and how much money we raised. I would also use the Facebook carousel tool to add variety of pictures from last years event.
In order to get people engaged on our social media accounts, I created interactive posts such as our bi-weekly #TriviaTuesday where we would ask questions for participants to answer. We also held a variety of "like and share" posts for people to win Cradle Beach gear.
In addition to running the Facebook page, Cradle Beach also had an Instagram, Twitter account, and LinkedIn that I managed. Here is an example of an Instagram post that I would feature.
Keuka College CAB Twitter Cover Page
Sample twitter contest with the Keuka College CAB Twitter account.
Keuka College CAB Facebook Cover Page
Keuka College CAB Instagram
Sample of Celebrate Service Celebrate Yates Tweets
Mock Twitter account for a local newspaper made for media writing class.
Mock Exxon oil spill commerical made for media writing class.
Social Media Marketing
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Social Media Marketing

Samples of my social media marketing skills while working for Student Activities and Celebrate Service...Celebrate Yates, and in class.

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Creative Fields