Logo
____
Tôi là /ai/ - Who am I?
I used to drive myself insane because I was still unsure about my career path. I graduated from high school, enrolled in college, and hoped to figure it out by the end of my freshman year. Unfortunately, I realized I had chosen the wrong passion and had to change my field of study.
Peer pressure during a four-year university led me to believe that I was not equal to others. By comparing myself to my peers, I am steadily losing my identity and allowing my spirit to fade away.
However, I consider myself extremely fortunate to have understanding friends and family who have helped me get through troubled times. I realize that I need to stop doubting myself, start cherishing and appreciating these relationships and always try to show my gratitude for the help and support I receive.
However, I consider myself extremely fortunate to have understanding friends and family who have helped me get through troubled times. I realize that I need to stop doubting myself, start cherishing and appreciating these relationships and always try to show my gratitude for the help and support I receive.
The "I" for who I am
The independent letter "I" in the logo, formed from the letters "L" and "T" in the alphabet, also stands for my name. This logo was not just a symbol, but it is the perfect way to showcase my identity and ego to the world. As shown by this logo, it was important to stand up for what you believed in, even if it meant going against the typical. You are in control of your own life, so don't let other people's opinions or suspicions hinder you. Stay true to yourself, and you will find the strength and courage to overcome any obstacles and challenges.
Typo and Color
____
Barlow is a semi-condensed typeface. The characters in the Barlow typeface are between regular and condensed in width. With its clean and modern design, the typo suits the logo's color scheme and shows the brand's spirit.
The Dragon Bridge features vibrant golden colors that are both dynamic and eye-catching. The Me Nhu Monument includes neutral tones like grey. In my choice of two iconic places, the Dragon Bridge represents the city of Da Nang, and the Me Nhu Monument symbolizes my hometown.
Icon and Motif
____
The main concept for the symbol system is separated from the logo. Shapes are formed by intersecting lines and curves, with simple lines and colors resulting in a minimalist design that is recognizable and memorable across platforms.
A motif is the space formed when two parts of a logo cross. The motif in this icon design acts as the primary design element, which is a great way to personalize and contribute to making my brand stand out. The motif can also aid in communicating the essence of my identity to audiences.
