This project was done for my God sister who launched her company a few years ago. She wanted to change her identity to something more related to these words; BOLD, CLASSY and CONNECTIONS. Basically, she wanted an identity that relates to her closely.
Below are the developments for the logo identity of the company, Sharani Designs.
We both eventually decided that using bold text will be most ideal. Therefore, using typefaces such as Bodoni made the Classy and Bold look, and the interlock between the letters to showcase Connections.
MAIN LOGO
Below are the developments to the namecard design. Here we will witness the variations of colours that will match to the logo.
And finally, the stationery set completes.
