Gairloch Campsite needed an updated website for their blossoming business on the NC500 Scottish coastal route. They needed a site that was easier for customers to navigate and a solid booking system that was easier for them to manage.

I produced a set of web visuals designed to showcase the area they have in a ‘picture postcard’ perfect location. Being a holiday destination, but maybe somewhere people don’t immediately think of when they come to Scotland, I used an outline of a postcard on the homepage to suggest this. Bright, natural colours work well on the web but match up nicely to the green of the field, the yellow of the beach and the blue of the water. The goal of the site is for users to book, so all pages include links to the booking widget and push users in that direction.