I was asked to collaborate with the County's Sheriff's Office to create some graphical banners for recruiting and various events. I first worked with the Sheriff's to create a bold and eye-catching brand.
We used Franchise Bold as our primary font, and stuck with simple and powerful colors. We created a brand, which we applied to their tag, and then we branched out and created designs for the various materials.
I also went out with a few Deputies and Correctional Officers to take original photography and video for the print material and recruitment video "spotlights."
