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Luckyrice 2011 Festival
Behance.net
Luckyrice 2011 Festival
Campaign branding and illustration
The 32 page Festival Guide cover was printed with a magical metallic gold and has a surprise postcard in the front flap that's great for gloating to friends. The interior was printed on a toothy off-white paper that contrasts beautifully with the stark white cover.
The four larger events each had a flyer that were inserted into the festival guide. 
Luckyrice 2011 Festival
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42.8k
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Published:
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Lauren Sheldon

Luckyrice 2011 Festival

Branding for the 2011 Luckyrice Festival, a week of festivities celebrating Asian culture and cuisine in New York City. Working with the Luckyric Read More
2.1k
42.8k
98
Published: