Hami Kural's profile

BP ULTIMATE / PRINT CAMPAIGN 2010 / Local Adaptation

"Our BP Ultimate fuels are designed to keep your petrol or diesel engine fitter and healthier than ever before.

The engine is the heart of your car. So you want it to go on working as good as new - giving you the best possible performance and fuel economy.
 
Sophisticated modern petrol and diesel engines place greater demands on fuels than ever before. So our latest BP Ultimate fuels have been specially made to enable these state of the art engines to work the most efficiently, as well as continuing to offer benefits for older ones too. It’s advanced fuel technology that will benefit cars of all kinds and ages.

Think of it as healthcare for your engine."
 
from the website bp.com
BP Ultimate / "The real performance comes from the heart" 
Local Adaptation Print Campaign
Agency: Ogilvy & Mather Istanbul  
Art Director: Hami Kural
Copywriter: Gamze Ünlü Richards
Photographer: Nejat Talas / nejattalas.com
Digital Re-Touch: Lighthouse / http://lhvfx.com
Cast: Ender Arslan (National Basketball Player - Turkey)
BP Ultimate / "The real performance comes from the heart" 
Local Adaptation Print Campaign
Agency: Ogilvy & Mather Istanbul
Art Director: Hami Kural
Copywriter: Gamze Ünlü Richards
Photographer: Nejat Talas / nejattalas.com
Digital Re-Touch: Lighthouse / http://lhvfx.com
Cast: Özlem Özçelik (National Volleyball Player - Turkey)
BP Ultimate / "The real performance comes from the heart" 
Local Adaptation Print Campaign
Agency: Ogilvy & Mather Istanbul
Art Director: Hami Kural
Copywriter: Gamze Ünlü Richards
Photographer: Nejat Talas / nejattalas.com
Digital Re-Touch: Lighthouse / http://lhvfx.com
Cast: Kerem Tunçeri (National Basketball Player - Turkey)
BP Ultimate / "The real performance comes from the heart" 
Local Adaptation Print Campaign
Agency: Ogilvy & Mather Istanbul
Art Director: Hami Kural
Copywriter: Gamze Ünlü Richards
Photographer: Nejat Talas / nejattalas.com
Digital Re-Touch: Lighthouse / http://lhvfx.com
Cast: Özlem Özçelik (National Volleyball Player - Turkey)
BP Ultimate / "The real performance comes from the heart" 
Local Adaptation Print Campaign
Agency: Ogilvy & Mather Istanbul
Art Director: Hami Kural
Copywriter: Gamze Ünlü Richards
Photographer: Nejat Talas / nejattalas.com
Digital Re-Touch: Lighthouse / http://lhvfx.com
Cast: Ender Arslan (National Basketball Player - Turkey)
BP Ultimate / "The real performance comes from the heart" 
Local Adaptation Print Campaign
Agency: Ogilvy & Mather Istanbul
Art Director: Hami Kural
Copywriter: Gamze Ünlü Richards
Photographer: Nejat Talas / nejattalas.com
Digital Re-Touch: Lighthouse / http://lhvfx.com
Cast: Kerem Tunçeri (National Basketball Player - Turkey)
BP Ultimate / "The real performance comes from the heart" 
Local Adaptation Print Campaign
Agency: Ogilvy & Mather Istanbul
Art Director: Hami Kural
Copywriter: Gamze Ünlü Richards
Photographer: Nejat Talas / nejattalas.com
Digital Re-Touch: Lighthouse / http://lhvfx.com
Cast: Ender Arslan (National Basketball Player - Turkey)
BP ULTIMATE / PRINT CAMPAIGN 2010 / Local Adaptation
Published:

BP ULTIMATE / PRINT CAMPAIGN 2010 / Local Adaptation

Local Adaptations for BP Ultimate's international print campaign. Instead of international sportsman's, local basketball and volleyball players a Read More

Published: