Alex Gilev's profile

Rethinking Trading Leaderboards

Using Design Thinking to create ideas that better meet customers' needs and desires.

1. Empathize

Define Key Personas.
Understand Pains & Gains.
2. Define

Define the problem.
Establish OKRs.
Refine Information Architecture (IA).
3. Ideate

Divergent thinking.
Pushing the envelope.
4. Prototype

Test hypotheses in low-fidelity.
Refine in high-fidelity.
5. Learn & Iterate

Establish the Design Framework.
Create the Design Prototype.
Project Stats

Created from scratch. 
Team: 1 person.
Duration: 4 weeks.

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Now accepting projects for Q3-Q4 2022.
ONLY 1 spot left.


Since 2010, we've been helping companies Strategize (UX) and Design (UI) software that is Efficient, Engaging and Easy to Use.

- Enterprise/SaaS Software Design
- Complex Data-visualization/Dashboards
- Onboarding UX optimization
- Design Systems to scale your product

Get in touch here.


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"Quality means doing it right when no one is looking." - Henry Ford
Rethinking Trading Leaderboards
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Rethinking Trading Leaderboards

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