For the Spring-Summer‘22 collection, we created a follow-up concept of last year‘s mental care line
to show more awareness for our health, mentally as well as physically.
This balance can only be found if both goes hand in hand. There is no Yin without the Yang.
We sincerely hope that it inspires some of you
We sincerely hope that it inspires some of you
to take more responsibility for your own balance, inner peace and healthy life.
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Goodbois ZP22 Campaign Team
Creative Direction: @goodbois.studios
Graphic Design: @simbayua / Simbayu Studios
Photography: @tplisanguyen
Photography Assistant: @leondkrueger
Film: @geedorahking
Sound: @nikki3k_
BTS: @escata1
Styling: @y0ungmaradona & @vanessavankrueger
H&M: @ilaria.g.makeup
Models: @nathaliefrisch @fredstar_z @gilsweerwind
Set Coordination: @juliewillswissen
Assistants: @nidusyo @kathithecreator
Location: @villa_flora_muc