Bulgari – Hymnus Terrae
Bulgari Man Terrae Essence is a perfume inspired by the fertility of Tuscany’s earth and by the generosity of its nature.
We brought together the Master Perfumer of Man Terrae, Alberto Morillas, and an award-winning Italian soundtrack composer, Matteo Curallo, and asked them to share their inspirations and ideas about the synesthetic notes, accords and composition of the perfume: the result was Hymnus Terrae, a symphony in four acts written and orchestrated by Matteo Curallo, based on his musical interpretation of the olfactive notes and harmonies of Bulgari Man Terrae Essence.
The Hymnus Terrae has been performed only once, on a very special night in the middle of the Tuscan countryside, for a selected audience of journalists and influencers.
Hymnus Terrae: Act I – The Roots: from Vetiver to Orris.
Hymnus Terrae: Act II – The Fruitful Soil: the Tuscan Vineyards, the Earth Fruits, the Styrax Essence.
Hymnus Terrae: Act III – Towards The Sky: a Duet for Italian Citron and Calamansi
Hymnus Terrae: Act IV – The Final Chord: the Encounter and Harmony of the Three Notes.
Client: Bulgari
Agency: The Embassy
Me: Chief Strategy & Innovation Officer, Writer
Music by Matteo Curallo
