Kevin Relf's profile

Retouch for Lucozade Spring Breaks Campaign

Final printed 6 sheet
Out of camera shot. Used as a guide
Final retouched photoshop file
Close up displaying detail and treatment used
Bottle close up
Base of bottle showing colour cast from sunlight and grounding shading
The orange bottle before retouching. The product looks flat and lifeless
The bottle in all it's glory. I used dodging and burning techniques to add a touch of realism to the shape of the bottle
Quick animated build
Retouch for Lucozade Spring Breaks Campaign
Published:

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Retouch for Lucozade Spring Breaks Campaign

To create a summer looking retouch advertising Lucozade Energys new WIN campaign. The treatment had to match the style of the ATL photographer be Read More

Published: