ZeroSpace is a cryptocurrency project on the Blockchain Everscale. Users who have Everscale tokens can receive up to 5% per annum from the validation of transfers within the network (100% is not a scam, we have seen this personally).
Art director & designer: Paul Matvienko.
To create a modern visual language and a stylish identity. The project must be catchy and stand out from the competition.
What we’ve done
We spent many hours to fill in on the specifics of the project. Next, we developed a logo and identity for ZeroSpace.
The idea for the logo combined the number 0 (zero) and Saturn's rings (space). So we beat the name and the logo turned out to be stylish and recognizable.
The main element of the identity is "glass". All the components that are behind it are blurred, this effect creates a feeling of volume and capacity. Branded gradients establish the atmosphere of space. Thin geometric fonts complement the style, make it modern and technological.
We’ve developed a special style for icons, where we also used branded "glass".
Simple 3D figures became another element of identity. Geometric shapes have special textures that complement the brand. They also feature branded "glass", which helps 3D models fit into the overall concept.
We created a website concept to show how branding can scale on digital products.
Thank you for watching
If you like what I do and have a project that you would like to work with me — I am available for collaboration, so feel free to contact me at email@example.com or in telegram @paulmatvienko
Made with love in Charisma Studio.