claro – Multi next dishwasher tabs
The Austrian company claro products GmbH well known for its sustainable dishwasher tabs asked me to bring their newest innovation via a Stop Motion Papercut animation to life.
The dynamically animated clip underlines the liveliness and convenience USP of the product. The tactile touch points out the packing made of gras and the sustainable mission of the claro brand.
The product is fully biodegradable and is going to be delivered CO2 neutral via the Austrian Post.
Making Of
Credits
Client:
claro products GmbH – Julia Wurm, Laura Dygruber
claro products GmbH – Julia Wurm, Laura Dygruber
Concept, Storyboard, Setdesign, Propmaking, Stop Motion, Postproduction, 2D Animation:
BUREAU DYNAMO David Oerter
