What do you do when you're not the official sponsor of the national
soccer team but you still want to give a powerful message?


You do it through the voice of the people.

Pártetela (Mexican expression for giving one's all) is what
people was yelling and demanding from their players.


One word became the campaign that accompanied the national
team and even transcended to other sports and disciplines.

BRONCE EN EL CIRCULO CREATIVO 2013  
Pártetela - Nike
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Pártetela - Nike

Campaña para la selección mexicana en su clasificación al mundial. Premios: Bronce mejor campaña integrada liderada por medios digitales y social Read More

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