Brand Identity design for an advertising platform called Adylet, Botswana.
The problem :-
Adylet is the first ever advertising platform in Botswana. They are having below values that I needed to be represented through their Logo.
1. Quality - Quality and premium platform to advertise.
2. Quick - User friendly and only a few clicks to advertise.
3. Widest Reach and Visibility - The widest reach and visibility for effective advertising.
4. Trust - Dependable, trustworthy, and personalized services.
As per their requirement the Logo should be :-
- Modern
- Simplistic and Abstract (Fewer lines)
- Vibrant
The solution :-
Rational Approach :-
The Adylet is designed and developed as an exclusive online platform for advertisement. The Loudspeaker throughout the ages has represented as a tool/platform for the amplification of sound for the hearing of the audience at large. The symbol of the Loudspeaker is simplified and merged with 'A' of Adylet for the design for the logo.
Hope you will enjoy this!
