This presentation was created for the Advertising: the Advertising Industry class of my HNC in Marketing Communications.

For the briefing of this outcome it was required to present an evaluative analysis of an advertising campaign of our choice. As a result, I picked the "Smell like a man, man" campaign from Old Spice. The reason is because it has very entertaining ads and a very good rebranding story that I thought the class would enjoy.

PS. The photos used do not belong to me.