Subaby | Rebrand identity




Subaby

A high-end kids brand by being creative in terms of visuals involves developing a brand image that is distinctive, visually appealing, and reflects the values of the brand.

The value of a children's couture brand lies in its ability to provide parents with access to exquisitely crafted, ethically produced clothing that allows their children to look and feel their best.






Logo Concept


At a glance, the Subaby Logo design has nothing special with the brand name along with the image of a smiling child. 
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In fact, this logo contains many meaningful messages of the company. First, it shows a mother's love through curved lines forming an image of a mother embracing her beloved child combined with a portrait of a baby with a happy expression, the iconic character: Little angel, Subaby always brings a sense of security and comfort when using products, a sustainable way to expand the brand.






This brand concept is for sale!

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Concept & Design: Thanh Thinh
Logo Animation: Thanh Thinh
Images & Video: Duy Ninh                                                         
Scope of Work: Branding, Social Media & Packaging Design
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Subaby | Rebrand identity
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