Package Design 

For this project, I was instructed to create a product series based on the character of my choice. My chosen character, Moana, was thoroughly researched and studied. 

Moana lives on the island Motunui and like most islands, it contains a multitude of natural ingredients: fruits, vegetables, greenery etc. The island is surrounded by clear blue ocean water and has white sand beaches. The product's relevance to this character is through Moana's hair. She has a head full of thick, curly/wavy hair that always appears to be in perfect condition throughout her adventures.

This product series idea is geared towards those with a similar wavy/curly hair type like
Moana's. This product has a focus on meeting the needs of curly heads and uses ingredients that are natural based and organic. 

Identity

Dielines