This is the second season of the series To The Lake, for which we came up with a promotional campaign. In the second season, the heroes are constantly on the move, trying to escape from the epidemic and find a safe place. In each episode, they face a new obstacle.
All the characters In the series are divided into pairs by storylines. We created a character posters to cover all the interests of the audience.
The main location this season is the train. We created it for a large media faсade in the center of Moscow and integrated the characters shot on chromakey into it.
Premier team:
Creative Director — Paramon Parfenov
Art Director — Rita Indionkova
Copywriter — Sasha Malkova
Designer — Pavel Dubitsky
Brand Manager —Anna Kuzmenkova
Production: Kinemotor
CG: Andrey Zvyagin, Sergey Kononenko
