We were lucky enough to get involved with this exciting start-up right in the beginning. As such we got to create their identity and then roll it out across a number of different media and formats. The idea for the logo came directly from their name (Zero) and the fact that they are growing micro greens in disused tunnels beneath Clapham North station. We designed some lovely stationery for them too, as well as their corporate website. We also took a load of close-up photos of their delicious produce.
We have some great ideas moving forward too and can’t wait to work with them again in the near future.
They also asked us to design and print a business plan that would help them raise the funding required for their ambitious urban farming project.
It was essential that we used FSC-certified recycled stock and we made sure that the finished document didn’t have large areas of unused space, while still giving the text and images room to breathe.
We also produced a separate financial supplement, containing all the information vital to potential investors. We decided on a wiro-bound format for this so the spreads would lay flat, making it easy to read the figures.
Take a look at their website for more information. This project is ongoing so we are continually updating and improving things!
