While advertising, marketing and planned obsolescence have shortened product cycles and the individual lifetime of a product, we’ve seen a growing tendency towards the preservation of these products.We attempt to keep our products looking new, avoiding any signs of wear and tear, knowing that eventually we might trade in our phone or car for an updated version in the near future. In contrast to this active preservation, we are also purchasing products with artificial patina, often referred to as vintage or used-look.
Safety First! is a series of golden rubber slipcovers for furniture, that prevent any damage from the product, while simultaneously making it more unique. These covers do not judge products that only exist to protect other products, but rather try to initiate a dialogue about this phenomena and how it effects the usage and perception of products and their design.